Wizz Air
Creating an airline for savvy opportunity seekers
Brand Identity, Livery, CX, UI & UX
Operating from 17 bases in Europe, Wizz Air is the largest Ultra Low-Cost Carrier in Central/Eastern Europe. Wizz was in need of a brand refresh to challenge its increasingly competitive market. The new positioning and brand identity challenge the negative connotations associated with flying on a budget and transform the experience into one that caters to savvy explorers, seeking opportunities through affordable travel.
