
Wizz Air
Creating an airline for savvy opporunity seekers
Creating an airline for savvy opporunity seekers
Operating from 17 bases in Europe, Wizz Air is the largest Ultra Low Cost Carrier in Central/Eastern Europe. Wizz was in need of a brand refresh to challenge its increasingly competitive market. The new positioning and brand identity challenges the negative connotations associated with flying on a budget and transforms the experience into one that caters for the savvy explorers, seeking opportunities through affordable travel.
















Studio : FutureBrand